Tier II
The Growth Engine
For: Brands doing £16,000+/mo with 25%+ margin.
You're already selling. Now it's time to scale. We take on the full operational weight — PPC, listings, strategy, reporting — and tie our fee directly to your revenue. We only grow when you grow.
Your Setup
Which Account Type Applies to You?
Pricing is the same across account types — this helps us tailor the scope of work to your setup.
Seller Central
You sell directly as a third-party (3P) seller. You control pricing, inventory, and customer relationships.
Seller Central scope:
Includes full listing and account ownership, direct pricing control, and 3P-specific operations such as FBA inventory management and seller health monitoring.
Vendor Central
You sell wholesale to Amazon as a first-party (1P) vendor. Amazon owns pricing and the customer relationship.
Vendor Central scope:
Includes purchase order management, chargeback resolution, AVN negotiations, and catalogue compliance specific to a 1P wholesale relationship.
Hybrid
You operate both 1P and 3P simultaneously, often across different product lines or marketplaces.
Hybrid scope:
Includes unified reporting and strategy across both 1P and 3P channels, with cross-channel alignment to avoid cannibalisation and pricing conflicts.
Eligibility
Entry Criteria
We take on the full operational weight of your Amazon channel — PPC management, listing optimisation, strategy, and reporting.
Our fee is tied directly to your revenue, so we're incentivised to grow you, not just maintain you.
Entry Criteria
Min. Monthly Revenue
£16,000 / mo
approx. $21,000 USD
Min. Gross Margin
25% GP
Margin Basis
Before ads & agency fees
Fee Structure
Initial Setup
Per Launchpad rates
Ongoing Management
10% Rev Share / mo
Entry Billing
approx. £1,600 / mo
approx. $2,100 USD
Deliverables
What You Get
Strategic Audit
Competitor benchmarking, listing audit, ad account review, P&L analysis, and opportunity gap identification. We come in with a thesis, not a checklist.
Listing Optimisation
Existing listings rebuilt for Amazon's current algorithm. Titles, bullets, A+ content, and storefront aligned to high-intent search terms and conversion psychology.
PPC Restructure & Scale
Existing campaigns rebuilt from the ground up. Sponsored Brands, Sponsored Display, and DSP where relevant, with ACOS dropping as organic rank builds.
SKU-Level P&L Reporting
Retail price down to net margin after ad spend, fees, fulfilment, and refunds. You see exactly what Amazon takes and what you keep, per SKU.
Creative Refresh
Ongoing imagery, A+, and storefront refreshes informed by Intellivy consumer insights and live testing data, at no additional charge.
Dedicated Brand Manager
Your operations lead owns day-to-day account management: content uploads, buy box defence, inventory health, and suppression resolution. You stop touching Seller Central.
Growth Strategy
Category expansion, new product launches, marketplace entry sequencing, and retail or wholesale channel parallels, reviewed quarterly against revenue targets.
Founder Access
Direct line to Lukasz and Charlie for the decisions that affect commercial direction, with quarterly strategic reviews built into the engagement.
faqs
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We review your monthly revenue and gross margin (before ads and agency fees) against our entry criteria. Book a discovery call and we'll confirm fit together.
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Because it aligns our incentives with yours. We only earn more when your revenue grows — there's no scenario where we benefit from you staying flat.
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Yes. Initial setup follows Launchpad pricing rates based on your product range. Ongoing management is the 10% revenue share on top.
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Yes — Apex is reserved for established, legacy brands at a more advanced revenue stage. We'll flag when that transition makes sense.
Ready to Level Up Your
Amazon Presence?
From creative assets to full account management — we're built to scale your brand on Amazon.